Fotto Brand Assets and Usage Guidelines
All presented materials—including the name Fotto, logo, and other distinctive elements—are registered trademarks under legal protection. We recommend reading these guidelines in full to ensure correct and authorized use of the brand.How to Use the Fotto Brand
How to Reference Fotto in the Media
How to Feature Fotto in Your Content
Brand Guidelines and Assets
Brand Kit
Legal Notice
How to Use the Fotto Brand
Anyone using Fotto brand materials must use only the official logos and follow our guidelines provided on this page.How to Reference Fotto in the Media
Photographers and their creations deserve proper credit—and so does our brand.When mentioning Fotto, follow these instructions:
- Audiovisual media: Verbally pronounce the full name “Fotto,” maintaining the original sound (pronounced “Foto” in Portuguese), and whenever possible, display it visually on screen.
- In written media: Include the full name “Fotto” and, if applicable, add a link to the official site (www.fotto.com.br) or the original source.
How to Feature Fotto in Your Content
Want to feature Fotto, or a partner photographer from the platform, in your content?Send an email to [email protected] with your request. We will review and respond as soon as possible.
Brand Guidelines and Materials
If you are going to use Fotto brand materials, use only the official logos available on this page.By downloading and using our assets, you agree to abide by these guidelines, including the following rules:
1. Do not alter our logos
- Do not modify the color, proportion, font, or any other element of our logos.
- Do not add effects, shadows, or any visual alterations.
- Always use the logo intact, without distortion.
2. Respect our registered trademarks
- Do not use the Fotto brand in a way that implies partnership, sponsorship, or endorsement without explicit written permission.
- Do not use our logos to represent products or services that are not affiliated with Fotto.
Mark
CRM
3. Maintain a clean visual
- Always leave adequate clear space around the logo.
- Avoid overlaying our logo on busy backgrounds that may hinder its visibility.
- Preferably use the logo on backgrounds with sufficient contrast or as guided by our official examples.
4. Colors
Make sure to use only Fotto's official brand colors in all visual materials.| Name | HEX | CMYK | RGB |
|---|---|---|---|
| Primary | #E11F35 | 3, 96, 76, 0 | 225, 31, 53 |
| Secondary | #FFD8DB | 0, 22, 9, 0 | 255, 216, 219 |
| Complementary | #841936 | 30, 98, 57, 37 | 132, 25, 54 |
Brand Kit
Brand Kit
Download
The package includes:
Primary Logo
Color Variations
Aviso Legal
The name Fotto and the Fotto logo—along with any word, symbol, or element we use to indicate the origin of our products and services—are registered and legally protected trademarks of Alboom, the owner of Fotto.We require that any use of Fotto trademarks adhere to these guidelines, which we may modify or terminate at any time, at Fotto's sole discretion, without prior notice.These guidelines do not grant you any license or permission to use Fotto trademarks. You may use Fotto trademarks only:
- as permitted by law—for example, in cases of “fair use” or when accurately referring to our company and services by name;
- or with prior express written authorization from Fotto.
You must not:
Fotto is committed to protecting the integrity of its trademarks and reserves the right to take legal action in the event of misuse or violation of rights.If in doubt, contact us at: [email protected].- use Fotto trademarks in a way that suggests association, partnership, sponsorship, or endorsement that has not been authorized;
- use Fotto trademarks in a way that dilutes, harms, or weakens their distinctiveness;
- use Fotto trademarks to refer to products or services not offered by Fotto;
- use Fotto trademarks generically to represent categories of products or services;
- alter, modify, recolor, or create variations of the logo;
- use Fotto trademarks on merchandise products without authorization;
- incorporate Fotto trademarks into your own company, product, or service names.